The Association for Data-Driven Marketing and Advertising (ADMA) is bringing back its flagship ADMA Global Forum for 2025 to be held at the Sofitel Wentworth Sydney, on Tuesday, August 5.
Among the first confirmed speakers are marketing futurist Tom Goodwin and leadership strategist Holly Ransom who will return as MC.
ADMA has also unveiled a new flexible livestreaming format for the one-day event, which will make the forward-thinking speaker lineup accessible to those unable to attend in person, with the option to tune into content for either the morning, afternoon or both.
Tom Goodwin and Holly Ransom
“ADMA Global Forum is created by marketers, for marketers – designed to cut through the noise and focus on what really matters,” ADMA CEO Andrea Martens said. “It’s not about chasing trends, but unpacking the strategic, regulatory and capability shifts reshaping our roles.
“Every year, we hear the same thing from our community: ADMA Global Forum delivers the insights they didn’t know they needed – practical, actionable and genuinely useful. It’s not about inspiration for its own sake. It’s about implementation. This is where marketers come to sharpen their thinking, build capability and stay ahead.”
This year’s event continues the bold ‘Elevate’ theme that has defined ADMA’s industry leadership over the past two years – focused on transforming marketers into strategic, future ready leaders equipped with the knowledge they need to lead with confidence and clarity amid constant change.
The program will explore marketing’s next horizon through a dynamic mix of forward-looking themes, ranging from building future-ready teams and delivering standout customer experiences, to navigating compliance, embracing AI, driving greater efficiency and strengthening brand impact.
Each topic has been carefully selected to provide strategic insight and practical takeaways that marketers can apply immediately – ensuring the day delivers real value and more than just big ideas.
Top image: Andrea Martens